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MAX AND THE MIX UP

I was commissioned by an author to illustrate her children’s book about a group of animal friends. The illustrations were completed on my iPad, using the Procreate app.

 

During this project, I learned a great deal about the process! From rough layout sketches to the finalized pages, my goal was to utilize color and texture cohesively the create a simple, yet visually intriguing world filled with endearing characters.

Max Book Mockup (orange).png
Layout 1 OG Sketch 1.png
Layout 1 OG Sketch 2.png
Scene 3 Preview.png
Scene 1 Preview.png
Layout 2 OG Sketch 1.png
Layout 2 OG Sketch 2.png
max bath sketch 2.png
max bath sketch.png
Max Portfolio Cover.png

CHARACTER DESIGN

I began the character design for Max the Moose with silhouette studies and sketches in variety of styles. I was aiming for a whimsical illustration style based in realism, so I explored that spectrum through many moose sketches! As I focused in on the final character design, I kept the color palette and texture cohesive.

IDEATION & EXPLORATION

01_Max Process.png
02_Max Process.png

STYLE DEVELOPMENT

03_Max Process.png

SPREAD LAYOUTS

My experience in typography and design fundamentals, like hierarchy and balance, gave me a familiar head start while laying out the page spreads. I took the colors, setting, characters, and type into account while designing the setting on each page. I also used my theater knowledge of stage layout to visually craft the scenes to communicate the story clearly.

Layout OG Sketch 1.png
Layout OG Sketch 2.png
PREMIUM
VEGGIES

Packaging

CROWN EQUIPMENT

In-House Illustration

2021 © Justine Foster

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